The founding issue is in production

The Opportunity Mag

Advertise · Media kit

Reach South Florida's next business owners.

The Opportunity Mag is a free monthly magazine for people ready to own a business: franchises, businesses for sale and home-based opportunities, plus honest guides to help them choose well.

Who reads it

  • Employees ready to become owners
  • Career changers and early retirees
  • Investors looking for a second business
  • Families exploring home-based income
  • Current owners looking to sell or expand

Who advertises

  • Franchise brands and franchise developers
  • Business brokers and sellers
  • SBA lenders and banks
  • Franchise attorneys, CPAs and consultants
  • Commercial real estate and business insurance

Advertising rates

Print ad rates

Per issue, per edition.

Print ad rates per issue
Ad spotFranchise brands & biz-opsBrokers, lenders & local businesses
Front cover feature“Meet the Owner” cover story, one per issue$5,175$4,025
Back cover$3,450$2,875
Inside front or back cover$2,530$2,070
Full page$1,725$1,265
Half page$975$745
Quarter page$575$430

Businesses for sale section

Sell your business or list for clients

Businesses for sale and directory rates per issue
Ad spotFranchise brands & biz-opsBrokers, lenders & local businesses
Business for sale listingPhoto, asking price and contact. Confidential listings welcome.Not offered$229
Broker packageUp to 5 listings per issue, plus your logoNot offered$895
Featured business for saleHalf-page spotlight with photos and detailsNot offered$745
Opportunity Directory listing$290$175

Also available

Sponsored guidee.g. “Financing your first business,” presented by a lender
$1,380
Featured website listingTop placement on TheOpportunityMag.com
$175 / mo
Online-only business for sale listingListed in the website directory
$89 / mo

Included with every print ad

  • Online listing on TheOpportunityMag.com
  • Your own tracked phone number and QR code
  • Monthly report of calls, scans and info requests
  • Info requests sent to you the same day

Options & savings

Ways to save

  • Save 15%

    12-month agreement

  • Multi-edition

    Savings on 2 or more editions

  • Bundle

    Savings when you also advertise in Household Referral

  • Founding rate

    Launch pricing for first-issue advertisers

Ask us for current multi-edition, bundle and founding advertiser discounts.

Ad sizes & specs

Ad sizes and file specs

  • Full page & covers

    8.625 × 11.125 in with bleed

    Trim 8.375 × 10.875

  • Half page (horizontal)

    7.375 × 4.875 in

  • Half page (vertical)

    3.625 × 9.875 in

  • Quarter page

    3.625 × 4.875 in

  • Business for sale listing

    2.375 × 3.125 in · 9 per page

    Photo, price, contact

Width × height in inches. Shapes are drawn to the same scale; coral shows your ad.

  • Front cover feature

    Cover photo plus a 2-page “Meet the Owner” story.

  • Broker package

    Up to 5 listings plus your logo in the Businesses for Sale section.

  • Opportunity Directory

    Text listing by category: name, phone, one line and website.

File specs

  • Print-ready PDF with fonts embedded
  • 300 dpi images, CMYK color
  • Full pages and covers: add 0.125 in bleed on all sides
  • Keep text and logos 0.375 in inside the trim edge
  • Include your tracked phone number and QR code (we provide them)

Deadlines & design

  • Space reservation and ad materials are due the month before the issue. Ask us for exact dates.
  • Don’t have an ad? We’ll design it for you, free with a 6-month agreement.
  • Directory and business for sale listings: just send us the details.
Download ad specs(PDF)

Founding advertiser offer

Lock in launch pricing for your category.

Spots in the first issue are limited. Tell us your category and we will send availability and the founding rate.

Advertising standards: franchise ads must match the current FDD, and earnings figures may appear only if they are in Item 19. Business opportunity sellers must be registered in Florida or confirm they are exempt. No guaranteed income claims. Read the full Advertising Standards.